A chip off the ol' Bake-Off block

They came from a wooden block or metal plate.

Each letter, number, star or boot on the country-themed Pillsbury Bake-Off apron was designed by Hatch Show Print, one of America’s oldest letterpress printing shops.

Hatch is located in the Country Music Hall of Fame and Museum building, which is connected to the Omni Nashville Hotel where the Bake-Off Contest will take place.



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Where's Wendell?

Although Chef Wendell hasn’t appeared on the front of the box since 2009, he and his cohorts were key in promoting the cinnamon goodness of those Crazy Squares: Cinnamon Toast Crunch.

As Cinnamon Toast Crunch marks its 30th birthday this year, we're taking time to salute Chef Wendell, the cereal’s baker.

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Business, together with governments, NGOs and individuals, needs to act to reduce the human impact on climate change.